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{{semorg-toolbox | {{semorg-toolbox | ||
|name=Gamification | |name=Gamification of climate friendly behaviour | ||
|description=Gamification is the application of game-design mechanics — such as points, rewards, competitions, challenges, and progress tracking — to non-game contexts in order to motivate behaviour change. In the context of urban sustainability and mobility, it turns everyday choices like taking public transport, cycling, or saving energy into visible, rewarding actions that feel meaningful and fun rather than obligatory. | |description=Gamification is the application of game-design mechanics — such as points, rewards, competitions, challenges, and progress tracking — to non-game contexts in order to motivate behaviour change. In the context of urban sustainability and mobility, it turns everyday choices like taking public transport, cycling, or saving energy into visible, rewarding actions that feel meaningful and fun rather than obligatory. | ||
|hypothesis=Stuck in behaviour habits | |hypothesis=Stuck in behaviour habits | ||
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|spatial-limitation=no | |spatial-limitation=no | ||
|target-group=general public, local/district administration, city administration, residents of particular area, NGOs / local interest groups, private companies, car drivers | |target-group=general public, local/district administration, city administration, residents of particular area, NGOs / local interest groups, private companies, car drivers | ||
|tool-type= | |tool-type=Action | ||
|language=german, english | |language=german, english | ||
|empowerment-strategy=shared public participation | |empowerment-strategy=shared public participation | ||
}} | }} | ||
Latest revision as of 13:18, 1 June 2026
Gamification is the application of game-design mechanics — such as points, rewards, competitions, challenges, and progress tracking — to non-game contexts in order to motivate behaviour change. In the context of urban sustainability and mobility, it turns everyday choices like taking public transport, cycling, or saving energy into visible, rewarding actions that feel meaningful and fun rather than obligatory.
Stuck in behaviour habits
Gamification makes the alternative behaviour immediately rewarding, creates social pressure and competition, and builds new routines through repetition and positive reinforcement.
behavioural
Lack of Motivation/Intention & Habits, Attitudes
TML3
high
high
flexible
no
general public, local/district administration, city administration, residents of particular area, NGOs / local interest groups, private companies, car drivers
Action
german, english