Welcome to the UNLOCK15-Toolbox - we are collecting tools to empower „agents of change“ from civil society as well as city officials to unlock existing lock-ins. We hope you will find some relevant tools to drive change towards mobility transition in your context!
From experience, three types of tools are need for real change: tools to create and communicate evidence, tools to envision possible futures and scenarios and participatory tools for on-site action.
This type of tools help you to collect evidence, which supports the change you are aiming for. Some tools also allow crowd-based approaches to involve citizens in a broad manner. Evidence helps to convince decision makers to back-up change.
"Mitgestalten.wien" is an example for a centralized participation plattform. We used it to run a survey for Unlock15 in Vienna about the future development of a street. "decidim.org" and "govocal.com" are plattforms that can help you set up a centralised participation plattform.
"We need parking space otherwise our shops will die!" This is an argument often brought forward by opponents of street transformation. The urban design studio prostorož confronted this claim with evidence. They analysed the facades of the street by the following categories: Lively facade, active facade, monument, empty facade, unremarkable facade. They could show that a lot of the ground floor was at that point in time not occupied.
prostorož combined this analysis with analysing parking place occupancy and human behaviour to build an even stronger argument: A street full of cars is not helping shops at the moment. By combining all these analysis they managed to convince the decision makers to give that street a human friendly makeover!
Excel sheets come to your mind when thinking of evidence? Think twice! The initiative "Wir machen Wien" showed powerfully how to not only collect valuable evidence, but also how to stage it in a dramatic way. They counted bikes, pedestrians and cars in a street in front of a school. The data showed a vast majority of the users (422) use the street by foot or bike. Nevertheless, the street is designed for cars, that represent a minority of the users (47). They designed wooden signs that clearly showed this discrepancy to passers-by, which sparked conversations. They also staged a photo, that you can see attached. They used the photo in a press release, which made local newspapers cover the story.
more tools for Evidence…
In this category you find tools that help you to create a vision of what you are aiming for. A strong vision is key for driving change because it helps you to grow as a movement and to shift public opinions. This category also includes tools that help you envision how you want to work together as a group.
A local project adivsory board is made out of local people e.g. shop owners, residents as well as people from the administration. The various perspectives provided by the project advisory board are intended to help identify planning requirements at an early stage and to take them into account more effectively as the project progresses. They act, so to speak, as seismographs for the mood and needs within the neighbourhood.
The Public Engagement Onion is a visual framework originally developed by the Wellcome Trust that maps the different levels and forms of public engagement — from broad, one-directional communication to deep, two-way collaboration.
Like the layers of an onion, the model moves from the outside in: the outer layers represent activities such as broadcasting information or raising awareness, where the engagement is relatively wide-reaching but shallow. Moving toward the center, activities become more interactive and participatory, culminating in shared decision-making and co-creation at the core.
The Vienna Climate Team is a participatory initiative in Vienna that brings residents, local stakeholders, and the city administration together to co-develop and implement climate protection measures at the district level. It enables citizens to submit ideas, collaborate with experts, and take part in decision-making processes related to urban sustainability.
more tools for Vision…
Small steps towards the realisation of local change can help to make the vision tangible and also easier to be discussed. Tools for action help to make the impact of change tangible and involve local communities.
Gamification is the application of game-design mechanics — such as points, rewards, competitions, challenges, and progress tracking — to non-game contexts in order to motivate behaviour change. In the context of urban sustainability and mobility, it turns everyday choices like taking public transport, cycling, or saving energy into visible, rewarding actions that feel meaningful and fun rather than obligatory.
The "Platz für Wien" Initiative had a lasting impact on Vienna because they specified their demands and backed them up with scientific findings (e.g., demand for 50 km of bicycle lanes by 2030). They even has scientists speaking up for them, which made their demands even more valid.
Presswork helps you to spread your vision of change. With a little preperation and a good idea, your work could be covered in the local news by tomorrow. Attached you will find a guide in english and german for successful presswork.
more tools for Action…