From Unlock15
Welcome to the UNLOCK15-Toolbox - we are collecting tools to empower „agents of change“ from civil society as well as city officials to unlock existing lock-ins. We hope you will find some relevant tools to drive change towards mobility transition in your context!
From experience, three types of tools are need for real change: tools to create and communicate evidence, tools to envision possible futures and scenarios and participatory tools for on-site action.
Evidence
This type of tools help you to collect evidence, which supports the change you are aiming for. Some tools also allow crowd-based approaches to involve citizens in a broad manner. Evidence helps to convince decision makers to back-up change.
Collaborative heat maps
This tool allows you to create collaboratively maps! Drawing from the knowledge of many people, maps can become a powerful communication tool.
Joint Survey between initiatives and district politics
In Vienna they managed something extraordinary: They did a survey collaboratively between district politics, administration and civil society. This has a lot of potential for different reasons:
Staging evidence for safer school streets
Excel sheets come to your mind when thinking of evidence? Think twice! The initiative "Wir machen Wien" showed powerfully how to not only collect valuable evidence, but also how to stage it in a dramatic way.
Vision
In this category you find tools that help you to create a vision of what you are aiming for. A strong vision is key for driving change because it helps you to grow as a movement and to shift public opinions. This category also includes tools that help you envision how you want to work together as a group.
Developing a convincing story for your campaign
The framework of "Story-Based Strategy" helps you figure out your campaign’s narrative strategy. It’s composed of tools or worksheets that you can use to analyze the opposition’s story, the current popular narrative about your issue, and develop a way of pitching or talking about your issue that will win over the folks you need to win!
Public Engagement Onion
This tool inspires you what kind of participation methods are out there and the level of participation they allow.
Action
Small steps towards the realisation of local change can help to make the vision tangible and also easier to be discussed. Tools for action help to make the impact of change tangible and involve local communities.
Making specific demands that are backed up by evidence
The "Platz für Wien" Initiative had a lasting impact on Vienna because they specified their demands and backed them up with scientific findings (e.g., demand for 50 km of bicycle lanes by 2030). They even has scientists speaking up for them, which made their demands even more valid.
Neighborhood Party
A Neighbourhood Party can create an inclusive space where residents can explore sustainable mobility options, connect with local initiatives, and discuss the future of mobility in their community. Through interactive activities, demonstrations, and informal exchanges, participants are empowered to learn about available alternatives, share their experiences, and actively contribute to shaping a more accessible, sustainable, and liveable neighbourhood.
Window Banner
Initiatives use window banners to communicate their demands to the public. This creates visibility and helps the initiative grow, encouraging more and more people to join the cause and the banner campaign.