From Unlock15
Welcome to the UNLOCK15-Toolbox - we are collecting tools to empower „agents of change“ from civil society as well as city officials to unlock existing lock-ins. We hope you will find some relevant tools to drive change towards mobility transition in your context!
From experience, three types of tools are need for real change: tools to create and communicate evidence, tools to envision possible futures and scenarios and participatory tools for on-site action.
Evidence
This type of tools help you to collect evidence, which supports the change you are aiming for. Some tools also allow crowd-based approaches to involve citizens in a broad manner. Evidence helps to convince decision makers to back-up change.
Measuring the 15-min city: Flowers of Proximity
The flowers are a planning tool that invites participants to look beyond their current travel routines by imagining instead how they would like to get around. This perspective grounds accessibility planning in people's needs and desires, helping make cities more livable, sustainable, and fair.
Staging evidence for safer school streets
Excel sheets come to your mind when thinking of evidence? Think twice! The initiative "Wir machen Wien" showed powerfully how to not only collect valuable evidence, but also how to stage it in a dramatic way. They counted bikes, pedestrians and cars in a street in front of a school. The data showed a vast majority of the users (422) use the street by foot or bike. Nevertheless, the street is designed for cars, that represent a minority of the users (47). They designed wooden signs that clearly showed this discrepancy to passers-by, which sparked conversations. They also staged a photo, that you can see attached. They used the photo in a press release, which made local newspapers cover the story.
Collaborative heat maps
Websites like mapperoni and uMap let you create maps with layers in a minute, embed them in your site or share them with others to contribute. An example: The urban design office prostorož invited citizens of Ljubljana in 2020 to vote for locations they experience as hot. In three weeks, they cast around 700 votes. The data was consistent with the locations of heat islands measured by satellite thermal imaging. The responses showed that people change routes and habits in the summer or avoid certain locations in the city altogether due to the heat. Respondents also suggested their own cooling measures - they want more and bigger trees, less asphalt, less concrete, and less parking spaces. This map was then published in newspapers and reached a big audience.
Vision
In this category you find tools that help you to create a vision of what you are aiming for. A strong vision is key for driving change because it helps you to grow as a movement and to shift public opinions. This category also includes tools that help you envision how you want to work together as a group.
Onboarding framework
The Onboarding Framework is a structured yet flexible tool designed to help grassroots civil society initiatives welcome and integrate new volunteers with as little friction as possible.
The framework helps initiatives answer three core questions: What does a new volunteer need to know, feel, and do to get started? Where do their skills and interests fit best? And how can the organization make that first step feel easy, welcoming, and worthwhile?
By providing a clear path from curiosity to commitment, the Onboarding Framework reduces dropout at the earliest stage, builds a sense of belonging from day one, and ensures that volunteer energy is channeled effectively — strengthening the initiative's capacity from the bottom up.
Learning public participation hub
The Vienna Climate Team is a participatory initiative in Vienna that brings residents, local stakeholders, and the city administration together to co-develop and implement climate protection measures at the district level. It enables citizens to submit ideas, collaborate with experts, and take part in decision-making processes related to urban sustainability.
Understanding your target groups
Card Sort is a simple yet powerful method for uncovering what matters most to your target audience. Participants rank a set of word or image cards by preference, quickly revealing key priorities and opening the door to deeper conversations about personal values and motivations.
Action
Small steps towards the realisation of local change can help to make the vision tangible and also easier to be discussed. Tools for action help to make the impact of change tangible and involve local communities.
Bikebus
Bikebus is an organized bicycle group for children who cycle safely to school together with accompanying adults. Like a school bus, only by bicycle.
Making specific demands that are backed up by evidence
The "Platz für Wien" Initiative had a lasting impact on Vienna because they specified their demands and backed them up with scientific findings (e.g., demand for 50 km of bicycle lanes by 2030). They even has scientists speaking up for them, which made their demands even more valid.
Window Banner
Initiatives use window banners to communicate their demands to the public. This creates visibility and helps the initiative grow, encouraging more and more people to join the cause and the banner campaign.