From Unlock15
Welcome to the UNLOCK15-Toolbox - we are collecting tools to empower „agents of change“ from civil society as well as city officials to unlock existing lock-ins. We hope you will find some relevant tools to drive change towards mobility transition in your context!
From experience, three types of tools are need for real change: tools to create and communicate evidence, tools to envision possible futures and scenarios and participatory tools for on-site action.
Evidence
This type of tools help you to collect evidence, which supports the change you are aiming for. Some tools also allow crowd-based approaches to involve citizens in a broad manner. Evidence helps to convince decision makers to back-up change.
Collecting data about parking occupancy
Opponents of street transformation often claim, that there are to little parking possibilities. But is that true? Evidence in Ljubljana showed that the city has rather a problem with how parking space is unevenly occupied. The urban design studio prostorož suggested the following steps to collect data about parking space occupancy.
- define the area of observation (street / block / neighbourhood)
- prepare the site plan of all the parking spots you will observe / have access to, regardless of ownership
- set a hypothesis (e.g. parking is occupied by employees, not generating income for local shops)
- create an observation plan: check occupancy one Wednesday and Saturday; and granular occupancy of observed parking lots every 2 hours, starting from 5 AM to 12:00 PM
- graphically present data and interpret results
Collaborative heat maps
Websites like mapperoni and uMap let you create maps with layers in a minute, embed them in your site or share them with others to contribute. An example: The urban design office prostorož invited citizens of Ljubljana in 2020 to vote for locations they experience as hot. In three weeks, they cast around 700 votes. The data was consistent with the locations of heat islands measured by satellite thermal imaging. The responses showed that people change routes and habits in the summer or avoid certain locations in the city altogether due to the heat. Respondents also suggested their own cooling measures - they want more and bigger trees, less asphalt, less concrete, and less parking spaces. This map was then published in newspapers and reached a big audience.
Measuring the sustainability of streets
An instrument that enables the assessment of road infrastructure projects taking into account sustainability goals.
Vision
In this category you find tools that help you to create a vision of what you are aiming for. A strong vision is key for driving change because it helps you to grow as a movement and to shift public opinions. This category also includes tools that help you envision how you want to work together as a group.
Understanding your target groups
Card Sort is a simple yet powerful method for uncovering what matters most to your target audience. Participants rank a set of word or image cards by preference, quickly revealing key priorities and opening the door to deeper conversations about personal values and motivations.
Developing a convincing story for your campaign
The framework of "Story-Based Strategy" helps you figure out your campaign’s narrative strategy. It’s composed of tools or worksheets that you can use to analyze the opposition’s story, the current popular narrative about your issue, and develop a way of pitching or talking about your issue that will win over the folks you need to win!
Action
Small steps towards the realisation of local change can help to make the vision tangible and also easier to be discussed. Tools for action help to make the impact of change tangible and involve local communities.
Presswork to spread your vision
Presswork helps you to spread your vision of change. With a little preperation and a good idea, your work could be covered in the local news by tomorrow. Attached you will find a guide in english and german for successful presswork.
Streetdesign table
By setting up a table in the street, a big print of the layout of your street and pens you can provide a fun way to develop ideas for greening, traffic calming and street furniture. You could discuss with passers-by what uses they would like to see, what space is needed for them, and what ideas they can come up with. From a simple cycle path to a vibrant street park! If you live in Vienna, the platform WirMachenWien can assist and do the workshop with you.
Petition: Collect signatures to back up your local vision!
You have a very clear picture of the local change you want to achieve? You want to show decision makers how much support your vision locally has? Then a petition might be your cup of tea to drive change.